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ZONE
HEUNG MIN SON
Not sponsored. Branding is solely used to demonstrate. This is not a genuine product.
BRAND
NIKE
DURATION
2 WEEKS
APPROACH
CONCEPT LIFESTYLE
SECTION
FOOTWEAR DESIGN
BRIEF
"FUTURE UTILITY, ENGINEERED FOR EVERYDAY MOVEMENT"
FLEXiUTILITY STYLE
INCORPORATES UTILITY-DRIVEN FEATURES WHILE MAINTAINING A STYLISH EDGE. AS OUTDOOR ACTIVITIES TREND TOWARD A MORE CASUAL APPROACH, THE IMPORTANCE OF MULTIFUNCTIONALITY IS HIGHLIGHTED IN ITS DESIGN.
ADAPTIVE DESIGN
WEAR IT TWO WAYS: SLIP-ON WITH THE UPPER OR AS A CLOG WITHOUT. EFFORTLESS, VERSATILE, READY FOR ANYTHING.
-TRANSFORMATIVE
-QUICK-CONVERT
-INTUITIVE FIT
-HYBRID FUNCTIONALITY
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INSPIRED BY THE STRIKING AND UNEXPECTED BEAUTY OF METEORITE
TEXTURES, CELESTIAL STARS, AND THE VASTNESS OF SPACE.
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